Tobacco Displays & Promotions
The tobacco industry utilizes marketing strategies to maintain profits and replace the more than 37,000 Canadian smokers that die each year due to tobacco use. Research has shown that marketing strategies such as Powerwalls influence both adult and youth smokers, non-smokers as well as those trying to quit.
The following links will direct you to information on the topic of tobacco displays and promotions.
Advancing Tobacco Control - Rob Cunningham, Canadian Cancer Society
This presentation was provided at the NBATC 4th Annual Forum (Oct. 19, 2005). It offers an overview of what can be done to increase tobacco control and decrease the number of smokers. Some examples of tobacco industry marketing strategies are included.
The influence of tobacco powerwall advertising on Children (video)
Watch this video to learn more about powerwall advertising and its influence on children
The influence of tobacco powerwall advertising on children (report)
Read this report to learn more about powerwall advertising and its influence on children
Tobacco Display and Promotions Research
The Canadian Council on Tobacco Control houses the largest on-line Tobacco Control Reference Library within North America. This link will take you directly to a list of articles addressing tobacco industry displays.
Tobacco Industry Denormalization
Tobacco Industry Denormalization, Gar Mahood, Non-Smokers’ Rights Association
This presentation was provided at the NBATCs 4th Annual Forum (Oct. 19, 2005) and proposes how denormalization can impact the “tobacco epidemic”.
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